Today the New York Times ran an article concerning how Wal-Mart uses right wing blogs to improve it's corporate image. Gee, are right wing blogs just shills for Corporate America? Is Bush incompetent? It seems that some right wing blogs, lacking talent imagination and writing skills, post the emails stories sent to them by WalMart verbatim. One might view this story as an attack on the blogs by the Corporate Media, who are losing more readers to the blogs (and thus advertising revenue), but I see this as just another reason to boycott WalMart (as well as right wing blogs) Why?
Not only does WalMart use the blogs to rshape it's image, it also uses them to smear the competition. One story passed along was about how WalMart stores raised more money for the Salvation Army than Target, which banned red kettle collectors from the front of their stores. Anothe rstory dealt with 25,000 people turning up to apply for jobs at a new Wal-Mart in Illinois, which is more a statement about the lack of good jobs in this country than it it about people willing to work at WalMart.WalMart does not compensate the bloggers, however, they have invited the bloggers, at their own expense, to a media conference at corporate headquarters in Bentonville AK. Yeah, like a bunch of right wingers are going to want to go to the land of Bill Clinton.
So rather than improve conditions and benefits for it's workers, which is the main goal of WalMart Watch, they'd rather spend the money to hire a consultant to spread propaganda about how wonderful a place WalMart is, something that would be obvious if it really were.
No,Rex Kramer was not named as one of the bloggers receiving emails from WalMart.